SIADaily2015_Day4_CoverFinal day on the floor at the 2015 SIA trade show before the action shifts to Copper Mountain, Colo. for Monday and Tuesday’s demo.

In Day 4 of the SIA Snow Show Daily, we look at the lives of two married Olympic ski racers, the responsibilities of brands with backcountry safety, mitigating the risks of less snow, booming women’s snowsports gear and apparel sales.

Click here, or the cover to the right, to access the 48-page digital, tablet-friendly issue distributed at the show on Day 4, Feb.  1, 2015.  Catch up on the latest news and photos at the show and see what’s hot in gear, including women’s ski boots, kid’s gear, socks baselayers and protective gear. Plus, find the best events to attend at the show, track down new exhibitors and get tips on product testing.